20th Century: 1940-1949

The 40s is a time for evolution in fashion, but also simplicity and restrictions, caused by the infamous World War II.

As we step into a new decade of fashion, we start seeing a slight difference in the style. but not only because fashion evolves on its own, but also because war makes some fashion designers get more creative than normally.

getting their hands on silk was pretty much impossible at this time, making them use other, more easily find fabrics, like denim and jersey.

During the war, utility clothes became a norm, which even held on after the war caused by the lack of materials. Thankfully, around 1947, Dior made sure to bring us “The New Look”, which created the feminine hourglass shape as the standard.

The new look was better known as the Corolle which was characterized by the rounded shoulders, cinched-in waist, and the well known ankle-long, full skirt.

Going through the decades, we all know that the new look wasn’t that new at all, since we also saw that in the 30s for a time.

The thing that made the new look so capturing was the simple fact that after being used to the whole “war”-drobe of simple utility looks, a cinched-in waist and rounded shoulders just looked so much better.

the cinched-in waist is something we still see in the modern fashion women’s wardrobe and the idea of the utility style is still going strong, so even this decade is part of the modern woman’s style.

Next week, we will enter the 50s, which is a time of music and housewives in fashionable dresses and pinup curls.

Remember to stay safe. Kisses.